During our years of research we have made substantial contributions to a variety of fields that will take us closer to a sustainable fashion industry. This is some example of our work.
Design of EPR policy measure with broad lifecycle scope opens up for increased recycling of textiles
Mistra Future Fashion report shows that Mandatory Extended Producer Responsibility (EPR) and a Refunded Virgin Payments system (charge on virgin fibers) have large positive impacts on fiber-to-fiber recycling as well as overall recycling of textiles.
Consumer Segmentation for tailoring successful consumer communication on sustainability
Research sheds more light on the patterns in the purchase, use and maintenance, and discards phases.
Critical aspects in design for fiber-to-fiber recycling of textiles
The challenge of increasing fiber-to-fiber recycling of textiles cannot be met by a single stakeholder group or at a single place in the textile value chain. On the contrary, a holistic perspective must be used in terms of textile products entering and textiles wastes circulating in the value chain. That’s one of the key conlusions of this new Mistra Future Fashion study performed by IVL, launched June 9th 2016.
Green textile guide
Guide to eco-efficient textile materials and processes for consumers, designers, and supply chain/marketing managers.
Future fashion manifesto 2015
Manifesto stating the programs vision for a sustainable fashion and textile industry.
How to best influence consumers?
At hand a social marketing toolbox – targeting 16-18 years in school, including a workshop based on online and offline elements such as WebQuest.